Actionable Marketing Guide Terms Of Use

Before using or curating content from Heidi Cohen’s Actionable Marketing Guide, please read and follow these terms of use:

All content on, unless otherwise noted, is original material created by Heidi Cohen and published under a Creative Commons license. The following copyright statement applies:

Copyright © by Heidi Cohen, some rights reserved.

You are welcome to republish this content under the following terms and conditions:

No permission is needed to republish excerpts or material quoted from so long as Heidi Cohen is identified as the author. A link back to the original article or to the homepage is required for any quote longer than 140 characters.Permission is required to republish an entire post from or any significant section of a post, in any medium including, but not limited to, the Web, email, print or RSS feeds. The following conditions must be met before permission is given:
  • Edits may be made to the content for space and formatting purposes only. Edits must preserve the meaning of the quoted material and must not alter the intent of the author.
  • The republished post must include its original title, which should appear before the body of the post.
  • The republished post must include a byline for the original author (Heidi Cohen unless otherwise indicated.) The byline should also appear before the body of the post.
  • A URL pointing back to must accompany the republished post. The best way to do this is with a permalinked post title. The explicit URL of the post should be printed when the post in republished on non-hyperlinked media.

In all cases, reserves the right to refuse or withdraw permission to republish any of its copyrighted content if it feels that such republication would damage its interests.