ZMOT
Marketing: The 4 Moments of Truth [Chart]
Do you understand marketing’s 4 moments of truth? They’re important to providing your customers with content marketing to support their purchase process.
Content Marketing Triggers: What You Need To Know
Are you providing the content your target audience needs? Here are 4 content marketing triggers, related customer questions, and the content to offer them.
Tags: B2B, B2C, content marketing trigger, google+, ZMOT
10 Brand Tactics For Your 2014 Marketing Plans
Does your 2014 marketing plan support your brand & your business? 10 brand tactics based on Millward Brown Brand Z Top 100 Most Valuable Global Brands.
Tags: Brand, Brand tactic, Brand Z, Chart, Jay Baer, Millward Brown, Trust, Zero Moment of Truth, ZMOT
What Content Marketers Can Learn From Baseball
Content marketers can learn important lessons from baseball. Here are seven content marketing lessons that baseball can teach to make you a content marketing champion.
