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10 Content Marketing World 2014 Lessons

Posted on September 12, 2014 by Heidi Cohen in Content Marketing | 6 Comments

Here are 10 actionable content marketing world 2014 lessons. Apply these actionable content marketing tips to improve your content and business.

Tags: Andrea Vahl, Andrew Davis, Andy Crestodina, Content Marketing World 2014, Derek Halpern, Gini Dietrich, Jeff Rohrs, Joe Pulizzi, Julie Fleischer, Kevin Spacey, Kraft, Lee Odden, Mike Stelzner, Robert Rose, Scott Stratten, Tim Ash, WSJ

3 Reasons Murdoch’s Newspaper Pay Wall Could Work

Posted on July 22, 2010 by Heidi Cohen in Content Marketing |

To-date, the Times of London has lost 85% of its traffic since erecting a pay barrier. Rupert Murdoch’s paid subscription strategy has a chance of working. Here are 3 reasons why. Please continue reading …

Tags: Newspapers, Paid media, subscription, The Times of London, WSJ