Will It Blend?
Are You A Content Marketing Rock Star?
Who does content marketing well is a question I’m often asked. The more important question for marketers, rather, is: what can you learn from these content marketing rock stars and how can you apply these lessons to your content offering and turn youself into a rock star. Here are seven examples of content marketing done well and what you can learn from each.
Old Spice’s Viral Social Media Drives Sales
To reposition Old Spice, Isaiah Mustafa, Old Spice’s sexy brand icon, was featured in 180+ YouTube videos. These humorous social media clips garnered 35+ million YouTube views. To help you assess the branding impact of your social media campaign, here are 31 questions to determine brand effectiveness. Please read on …
Tags: Facebook, Isaiah Mustafa, Reddit, Twitter, Will It Blend?, YouTube