University of Massachusetts Dartmouth
Fortune 500 Business Social Media Use: What Your Peers Are Doing [Research]
Posted on November 7, 2017 by Heidi Cohen in Market Research Insights, Social Media |
Understand Fortune 500 business social media use with in-depth analysis of UMass Dartmouth research. Includes charts and 20+ social media tips to succeed.
25 Small Business Social Media Trends You Need
Posted on April 14, 2014 by Heidi Cohen in Small Business, Social Media | 2 Comments
Small Business Social Media Trends for 2014. 25 small business social media facts including 3 charts based on research. Includes 10 smb social media tips.
Social Media Marketing Fortune 500 Style
Posted on July 15, 2013 by Heidi Cohen in Social Media | 2 Comments
Social media marketing use by Fortune 500 continues to increase and diversify. Here are seven findings based on research by the University of Massachusetts/Dartmouth and seven actionable social media marketing tips. Charts included. Source: Heidi Cohen’s Actionable Marketing Blog
Social Media & Small Business: 16 Facts You Need
Posted on February 20, 2013 by Heidi Cohen in Social Media | 4 Comments
The fastest growing small businesses (SMBs) are known for being nimble players who leverage the most effective business and marketing tools to extend reach and increase sales cost-efficiently. As a result, they’ve been early social media adopters leading marketers to more effective use of new and evolving social media platforms.
To benefit from their experience, examine this new research from The University of Massachusetts Dartmouth, entitled 2012 Inc 500 Social Media Settles In. It shows how small businesses are using the power of social media to achieve their goals. Source: Heidi Cohen’s Actionable Marketing Blog