To rock Twitter, you need to focus on your area(s) of expertise and to actively build and engage with others who share the same interest(s). This takes time just as offline relationships do.
With over 11,500 followers, I’ve learned how Twitter works by using the platform and observing what works and what doesn’t. My investment of time and attention has yielded returns in the form of friendships and learning I couldn’t have gotten elsewhere.
Here are my seven secrets to becoming a star on Twitter. Source: Heidi Cohen’s actionable marketing blog.