5 Ways To Make Your Social Media Marketing Measurable

How to make your social media more measurable

Looking to make your social media more measurable? Here’s research and analysis to put it in context for your business. 5 actionable marketing tips included.

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40 Social Media Marketing Benefit Related Tips [Research]

More businesses are yield social media marketing benefits. The 2014 Social Media Marketing Industry Report has insights and 40 social media marketing tips.

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The Art Of Visual Content: Lessons From The Masters

Rembrant Self Portrait

5 Visual content guidelines – What you can learn from the masters of content marketing. Includes additional content marketing how-to tips and examples.

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Social Media Lessons of Hurricane Sandy

As I sat without power in New York City during Hurricane Sandy, I realized that there are significant social media lessons for businesses. Before Sandy swept through with her powerful winds, the idea of hurricane in New York City bringing down so many critical services concurrently and wrecking this level of terrible damage and disruption was unimaginable.  Here are 10 steps to  help you weather the next crisis.

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Social Media Requires More Than Luck

Friday the 13th black cat

Today’s a good day to stay home if you’re a paraskevidekatriaphobic (aka someone with an irrational fear of Friday the 13th). When it comes to social media, many marketers think every day’s Friday the 13th with the possibility of a potential PR crisis in every social media posting. Here are thirteen tips to make your own social media luck. Source: Heidi Cohen’s Actionable Marketing Blog

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21 Tips to Keep Your Writing Sharp

21 Tips to keep your writing sharp

Every writer has days when they sit down to write and the words just don’t flow onto the page. The problem writers have is, when their heart isn’t in their writing, it shows. (Here’s how to overcome your writing demons).  To  get your writing on track, here are twenty-one tips to prevent blank-screen-syndrome from Heidi Cohen’s Actionable Marketing Blog.


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