The Godfather

7 Types of Competitors Every Marketer Has: A Lesson From The Godfather

Every marketer has 7 types of competitors. Use this list of 7 key competitors to assess your market and improve your plans.

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Are You Following the Godfather’s Social Media Advice?

Who hasn’t heard the Godfather’s words, “Keep your friends close but your enemies closer”? Originally spoken by Al Pacino as Michael Corleone in The Godfather Part II, this advice is important to heed in your social media interactions, especially if, like the Godfather, you represent an organization with interests that extend beyond your personal relationships.

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