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Tchotchke
How to Make Your Company Stand Out in the Exhibit Hall
When adding trade show exhibits to your marketing mix, it’s critical to make your firm stand out. Premiums, aka tchotchkes, are one way to accomplish this. Here are 5 factors that make your firm’s give-aways more effective. Please read on …
Tags: Conference, DMA 2010, Emirat, give-away, IBM, premiums, Tchotchke, trade show, Verso
5 Tactics for Improved Tradeshow Marketing
From a marketing perspective, taking a trade show booth is an important investment. Here are 3 questions to help you determine whether you should take a booth at a conference and 5 tactics to make the most of your investment. Please read on…
Tags: DMA 2010, Exhibit marketing, MIXX, Tchotchke, Tradeshow
