Super bowl advertising
Super Bowl Advertising: What’s Your Game Plan?
Posted on January 26, 2011 by Heidi Cohen in Advertising, Marketing, Social Media |
With Super Bowl XLV’s advertising inventory sold out, what can this year’s two teams, the Pittsburgh Steelers and the Green Bay Packers, teach marketers? Make sure that you’ve a solid strategy for the game. For marketers, this translates to developing a strong online and social media campaign to extend the media investment.