An in-depth analysis of the 4 pillars of digital marketing. Includes definitions, data, charts and tips to help you improve your company’s marketing plans.
Do you make blog content findable? Do readers think your posts are an Easter egg hunt for information? Here are 11 Actionable Blogging Tips to improve your blog content findability
Posted on May 11, 2015 by Heidi Cohen in Content Marketing |
Do you think your quality content reaches its maximum audience when you promote it the first time? See what research from Kapost found. Think beyond once and down content distribution. Check out these 50 (almost) free ways to repromote your content.
Is blogging social media or search tactic? These 2 approaches have an impact on your blog content. 40 blogging tactics to add to your marketing toolbox.
Posted on February 4, 2014 by Heidi Cohen in Content Marketing |
What do marketers need to know support the B2B purchase process in 2014? DemandGen research on this topic analyzed. Includes charts & tips for search, content marketing & social media.
Did you know stories can enhance product value & increase sales? Here’s proof with 5 story types any business can use (& small business examples.)
Posted on August 6, 2013 by Heidi Cohen in Content Marketing |
Here are seven owned and social media publishing platforms to consider for content distribution. Where appropriate, modify your content to be contextually relevant for the venue (Hint: Think like a content curator!) Also, take into consideration where your audience is when they seek and/or consume your content
Posted on July 8, 2013 by Heidi Cohen in Actionable Marketing 101, Content Marketing, Social Media |
Here are the five major marketing trends that have emerged over the last three years and five trends that have remained constant. In addition, there are 23 actionable marketing tactics.