social media participation
Are You Cultivating Your Next Generation Of Social Media Super Users?
Posted on April 1, 2011 by Heidi Cohen in Social Media |
Marketers and bloggers often complain about the low level of user interaction including activities like creating content, writing reviews, leaving comments, and rating events and products. Yet, from a bird’s eye view, audience behavior appears consistent falling into 1%, 9% and 90% segments. Here’s how they break out along with 3 tactics to encourage them.
Tags: Lurker, social media participation