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2019 Social Media Predictions: How To Make Your Marketing Deliver The Best Results
Need help with your 2019 social media marketing strategy? Use these ten 2019 social media predictions complete with charts and tactics to guide you.
Social Media and Millennials: How They Shop
UMass Dartmouth research to understand how social media and millennials interact. Includes analyses and charts.
Tags: Chart, Millenials, Research, Social commerce, UMass Dartmouth
5 Trends Guaranteed To Disrupt Your 2013 Marketing Plans [Research]
While the digital world is about twenty years old and reaches about a third of the world’s population, profound changes occurred in 2012 that are guaranteed to disrupt your 2013 marketing plans. With less than a month until the end of 2012, you must ensure that your 2013 marketing budget can handle these five dynamic trends. Here are the five trends and actionable marketing strategies and tactics to handle them. Source: Heidi Cohen’s Actionable Marketing Blog
Tags: Research, smartphone, smartphones, Social commerce, Tablet, Tablets
5 Things that Your Boss Doesn’t Want to Know About Commerce [Social Media & Mobile Included]
What do you think of when someone says shopping? An afternoon at the mall or the local department store? This may have been true a few years ago but toady you need go no further than the closest connected device, be it a computer, tablet or smartphone to shop. This change in buying behavior requires changes in your marketing plans.
While your boss may not want to adapt your organization’s merchandising, to remain relevant and part of the consideration set, it’s critical. Here are five new commerce trends that your boss doesn’t want to know about and strategies to win him over.
15 Ways to Drive Shoppers With Social Media [Examples]
Social media sells? Many marketers focus their social media efforts on building brand and attracting new prospects since they can’t figure out how to make the connection to sales. The bottom line is that social media can drive sales for your product. Not sure how to use social media to drive sales? Here are fifteen social media tactics with examples you can adapt for your business.
Tags: 1800-Flowers, Blog, customer review, daily deal, Etsy, Fab, Fiskars, groupon, Institute for Back Up Trauma, Intuit, John Cleese, Kate Spade, Lion Brand, Marcus Sheridan, Photograph, Pinterest, Q&A Sites, Slideshare, Social commerce, Social media sell, Tery Spataro, thisnext, threadless, trip Advisor, TUmblr, Will It Blend?, Woot
Is Social Media Dragging E-commerce Into The Future?
Social media continues to change our shopping experiences, both online and offline, supporting purchasing at every step of the process. Some have dubbed this social commerce. Let’s start by looking at seven examples of how social media is adding content, engagement and interaction. Based on these examples, here are five salient attributes as to how social media is dragging e-commerce into the future.
Tags: Etsy, fab.com, m-commerce, Social commerce, svpply
2012 Social Media Marketing Predictions [Charts]
Social media usage increased in 2011. Social media now accounts for one out of every four minutes spent online in the US according to Nielsen. Further, social media is no longer just for kids; Pew Research found social media use by older participants increased. Here are seven predictions for social media in 2012.
Tags: Blog, Business, Charts, social business, Social commerce
Social Commerce Defined
Social commerce is the marriage between social media and e-commerce. It’s shopping where social media platforms provide social engagement, contributions and (in some cases) purchase. According to Wikipedia, Social commerce is the use of social network(s) in the context of e-commerce transactions. Social commerce is defined by the following five attributes.
Tags: Social commerce, social shopping
