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21 Point Social Media And Mobile Checklist [Research]
Social media and mobile savvy, small to medium sized businesses (aka SMBs) provide useful insights for all marketers because they’ve more limited resources than their larger competitors. As a result, they develop cost-effective marketing that translates to measurable revenue generation. Here’s a twenty-one point small and medium size business social media and mobile marketing checklist. Any marketer can (and should) use it to maximize business results.
Tags: actionable marketing, Mobile, small business, SMB
How to Turn Your Professional Blog into a Lead Generating Machine
Many professionals, such as lawyers, accountants, marketers and others with small businesses, use blogs as the essence of their Internet presence. In theory, this makes sense since at its core a blog is a content management system (CMS) so you have the freedom to easily create and edit content. Yet, while the concept of a blog is appealing as a thought leadership platform, the reality is that most professionals lack the time, motivation and ability to blog enough to keep it alive. Here are 12 tips to turn your blog into a lead generating machine.
24 Ways to Promote Your Blog With NO Budget, NO Time & NO Resources
For small businesses a blog can be a key component for getting your message out. Unfortunately, blogging takes hard work and may leave little time for promotion. Here are 24 tips to promote your blog with limited resources.
Tags: small business
Groupon’s Costs: Can You Afford a Free Lunch?
Until earlier this week, Groupon’s meteoric business growth hasn’t been tarnished with naysayers. Poises Cafe owner Jesse Burke exposed the negative side of a Groupon offer in her Facebook post that quickly garnered online attention. This article examines the assumptions and requirements of a Groupon offer based on Burke’s experience to highlight how to think about your business, especially small ones. Please read on …
Tags: coupons, groupon, Poises Café, small business, The Gap
