small business

2020 Content Marketing Pivot: 3 Tactics You Can Use To Improve Your Results

Square Lights-Content Marketing Pivot

Made the Content Marketing Pivot yet? Get the research, statistics, data and examples so your content marketing serves a higher purpose to get results.

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Flat Social Media Usage: What Your Business Must Do Now [Research]

Flat Social Media Usage Research

Is marketing ready for flat social media usage? Social media research shows the free lunch is over. Understand how social media marketing matured. Use these 10 social media marketing tactics to adapt your business to the new normal.

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Small Business Holiday Marketing: 3 Campaigns You Must See

Want to give your small business holiday marketing a boost? Check these 3 campaigns and learn to adapt them to your plans.

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Small Business Events Win: 5 Big Game Tactics

Location of Big Game Event

What can you learn from big game advertisers? 5 actionable small business event tips to make yours a win like the big game advertisers. With examples included.

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Small Business Branding: 8 Ways To Let Your Light Shine

Are you practicing Small Business Branding? Here are 8 branding tactics that don’t require a big budget to be effective and grow your business.

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Small Business Branding: What Is Your Super Power?

Business Branding Superhero

Did you realize that small business branding is like having a super power? Here are 10 steps to help you develop a distinctive brand.

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How to Position Your SMB for Success In 5 Easy Steps

Inbound marketing entails helping potential customers and influencers find your company by building your audience and attracting their attention in the words of Marketo CMO Jon Miller. Inbound marketing gets its power from the combination of social media, blogging, content marketing, email and search optimization. Small businesses are the biggest users of inbound marketing. Here are five reasons small businesses love inbound marketing and how to make the most of inbound marketing by positioning your firm with these five steps. Source: Heidi Cohen’s Actionable Marketing Blog.

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May Day: Small Businesses Need Social Media Help

May Day, May Day! Small businesses are drowning when it comes to social media. Research by Constant Contact shows that almost 60% of small businesses need help with social media marketing. Includes four tips to help small businesses create content. Source: Heidi Cohen’s Actionable Marketing Blog

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