Since roughly one out of six Google daily search queries have never been seen before, you must provide relevant content marketing about your organization, brands and products that your current customers need and prospects seek to make their purchase decisions. To ensure your content marketing efforts super charge your search optimization, here are seven actionable marketing tips. Source: Heidi Cohen’s Actionable Marketing Blog
A little planning goes a long way. An editorial calendar and other content management tools can help you avoid the challenges of content marketing and prevent you from wasting your resources. With that in mind, here are content marketing’s ten plagues and actionable content marketing tactics to circumvent them.
Blogs require more that amazing quality content to yield optimal results. They require a combination of different elements that attracting attention and make it easier for readers to consumption content. Here are seven common blogging mistakes that are guaranteed to hurt your blog’s results. To improve your blog’s effectiveness, a set of tactics are included with each mistake to help your blog succeed. Source: Heidi Cohen’s Actionable Marketing Blog
2012 was [finally] mobile’s year. Mobile, including both smartphones and tablets made significant jumps forward. Always within arm’s reach, they’ve become an integral part of our lives. As a result, consumers expect a seamless digital experience regardless of the device they’re using. Here are 29 mobile marketing charts to help you navigate mobile marketing in 2013. Source: Heidi Cohen’s Actionable Marketing Blog