Sean Callahan

How To Attend Conferences: Ultimate Marketing Guide To Generating Business

Posted on February 22, 2018 by Heidi Cohen in Content Marketing, Media |

Inside scoop on using conferences, trade shows and events to improve your marketing even if you don’t attend. Explains how conferences work and how to tap into conference attendance to grow business. Bonus: Conference attendance survival checklist.

Tags: Andy Crestodina, Casio Politi, conferences, Content marketing world, Curata, Flipboard, Ian Cleary, Jay Baer, Lee Odden, MarketingProfs B2B Forum, Mike Stelzner, Phil Mershon, Sean Callahan, Social Media Marketing World

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5 MarketingProfs B2B Forum Tactics You Can Use

Posted on October 27, 2016 by Heidi Cohen in B2B Marketing | 5 Comments

Follow these 5 MarketingProfs B2B Forum Tactics to improve your business (even if you didn’t attend the conference)! Put these B2B tactics to work.

Tags: Andrew Davis, Andy Crestodina, Ann Handley, Daniel Glickman, Jason Miller, Joe Pulizzi, Julie Pildner, Larry Kim, Lee Odden, MarketingProfs B2B, Matthew Grant, Michael Brenner, Michael Wesch, Rob Zaleski, Sarah Lewis, Sean Callahan, Shane Snow

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How to Make Your B2B Content Stand Out From the Crowd

Posted on October 30, 2015 by Heidi Cohen in Content Marketing | 1 Comment

Is your B2B content marketing boring? Make Your B2B Content Stand Out From the Crowd using these 5 tactics with examples from MarketingProfs B2B Forum.