Ric Dragon
Content Marketing: 23 Experts Tell How To Improve It
Do you ever feel like you’re the only marketer who’s making content marketing mistakes? If so, here’s help to fix them from 23 content marketing experts.
28 Amazing Content Marketing Ideas You Can Use Now
Does your content marketing need help? Here are 28 content marketing ideas from the Actionable Marketing Blog with examples of why they’re great. Add them to your editorial calendar.
The Best Content Marketing Advice Ever
What’s the best content marketing advice you need to drive measurable results? We asked 19 content marketing experts for their best advice on content marketing.
The 23 Top Content Marketing Blogs
Want to ensure you’re on top of the latest content developments? Here are the 23 top content marketing blogs recommended by 19 experts.
Content Marketing: How to Capitalize on Breaking News and Trending Topics
From a content marketing perspective, trending topics and news can help you to attract an audience and gain attention for your product, brand and/or company. David Meerman Scott, author of Real Time Marketing and PR, coined the word, “newsjacking” for this process so that you can interject your company’s point of view into the news cycle. To better understand how to use newsjacking as part of your marketing, here’s what twenty content marketing experts, including David Meerman Scott, have to say.
20 Experts Select Key Content Marketing Metrics
To determine where content marketing experts place their focus, I asked twenty marketing experts to share their top four content marketing metrics. Source: Heidi Cohen’s Actionable Marketing Blog
Content Curation: 19 Definitions
While every marketer must have content marketing, their biggest challenge is producing sufficient content, given their budget and staff resources, that attracts and converts prospects. Many marketers curate other people’s content to supplement the original information they create. To better understand what content curation is and how to use it to achieve your business objectives, here’s how nineteen content marketing experts define content curation.
Social Media Does Not Drive ROI [Research]
On social media, engagement by itself isn’t sufficient to drive business ROI. While research shows that engagement is a major social media objective for the majority of businesses, it’s not an end in itself nor does it necessarily translate to sales and/or profits. Includes research and input from seven social media experts. Source: Heidi Cohen’s Actionable Marketing Blog
