Research

Social Media Definition: The Ultimate Guide That Will Make You Smarter

Posted on March 19, 2019 by Heidi Cohen in Marketing Resources, Social Media | 48 Comments
social media definition

What is social media and how does it relate to marketing? 60+ marketing experts give their social media definition. Also includes data.

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2019 Inc 500 Social Media Research How To Improve Yours

Posted on January 31, 2019 by Heidi Cohen in Small Business, Social Media | Leave a comment
Social Media

Need help with your small business social media? Check out these 10 tactics based on 2019 Inc 500 Social Media Research by UMass Dartmouth.

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2019 B2B Content Marketing Research: What You Need To Succeed

Posted on October 10, 2018 by Heidi Cohen in Content Marketing, Market Research Insights |

Want to improve your B2B content marketing for next year? Use this analysis complete with charts and tactics on 2019 B2B Content Marketing Research.

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Facebook Engagement Research: How 43 Million Posts Will Make You Rethink Your Strategy

Posted on August 22, 2018 by Heidi Cohen in Social Media |

Improve Facebook Page marketing results with this examination of BuzzSumo and Buffer’s Facebook Engagement Research. Includes 5  marketing tactics and charts.

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Audience Attention: How To Hook And Retain Reader Focus

Posted on August 10, 2018 by Heidi Cohen in Content Marketing, Social Media |
Audience Attention Span

Need to capture audience attention for your content marketing and social media? Then bust the goldfish attention myth. Tap into these 3 forms of audience attention to get marketing delivered, read and acted upon.

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Boost Your Mobile Content: How To Profit From Emerging TV Habits [Research]

Posted on June 21, 2018 by Heidi Cohen in Content Marketing, Mobile |
Mobile Content Marketing

Want to boost your mobile content marketing? Tap the power of 3 emerging television viewing habits. Use research data to guide your mobile content usage.

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How We Consume Content Now (And What It Means For Your Marketing) [INFOGRAPHIC]

Posted on November 16, 2017 by Heidi Cohen in Content Marketing | 2 Comments
Content Consumption

How do you maximize your content marketing distribution? By understanding the 5 types of content consumption and their marketing implications. Includes research, charts, tactics and tips. [INFOGRAPHIC]

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What To Do When Facebook Engagement Declines [Research]

Posted on August 31, 2017 by Heidi Cohen in Social Media | 10 Comments
Facebook-engagement-declines-research

Worried about Facebook engagement declines? Then examine BuzzSumo’s recent analysis of Facebook posts to understand what you can do to support your business. Includes 10 Actionable Facebook Marketing Tips to help your business improve its business Facebook engagement declines.

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