Research

Audience Attention: How To Hook And Retain Reader Focus

Audience Attention Span

Need to capture audience attention for your content marketing and social media? Then bust the goldfish attention myth. Tap into these 3 forms of audience attention to get marketing delivered, read and acted upon.

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Boost Your Mobile Content: How To Profit From Emerging TV Habits [Research]

Mobile Content Marketing

Want to boost your mobile content marketing? Tap the power of 3 emerging television viewing habits. Use research data to guide your mobile content usage.

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How We Consume Content Now (And What It Means For Your Marketing) [INFOGRAPHIC]

Content Consumption

How do you maximize your content marketing distribution? By understanding the 5 types of content consumption and their marketing implications. Includes research, charts, tactics and tips. [INFOGRAPHIC]

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What To Do When Facebook Engagement Declines [Research]

Facebook-engagement-declines-research

Worried about Facebook engagement declines? Then examine BuzzSumo’s recent analysis of Facebook posts to understand what you can do to support your business. Includes 10 Actionable Facebook Marketing Tips to help your business improve its business Facebook engagement declines.

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Are You Crushing Your Business Social Media Use?

Business Social Media Use-Research

Are you using social media to drive results? Are you successful?  Here’s the latest research on business social media use with actionable marketing tips & charts.

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The State Of Interactive Content Metrics [Research and Tips]

State of interactive content marketing metrics

Using interactive content to improve your content strategy? This analysis of interactive content metrics based on a variety of research findings will improve your success.

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Content: The Atomic Particle of Marketing – Book Interview

Content: The Atomic Particle of Marketing

Content, in all its forms, is the single most critical element of any marketing campaign. Content – The Atomic Particle of Marketing goes beyond superficial descriptions of how to produce engaging social media content to offer the results of many years of deep quantitative research, and hours of interviews with senior marketers at some of the world’s leading brands.

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How Your Small Business Social Media Can Compete

Small business social media research findings

Want your small business social media to be competitive? Use these 2017 research findings to guide your social media marketing to yield profitable results

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