ratings and reviews

How Do You Measure Social Media?

Posted on April 19, 2011 by Heidi Cohen in Social Media | 2 Comments

Do you know what percentage of your website visits come from social media? According to ForeSee’s new research, less than 1% of website visits come directly from a social media URL. Read the press release and you’ll see that they’re very specific. Here are 7 points that need to be considered and 5 social media marketing factors that can improve your social media ROI.

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How to Market When Trust Is Gone [Data]

Posted on March 14, 2011 by Heidi Cohen in Customer, E-commerce, Social Media | 5 Comments

Forget Mad Men marketing because customer trust is gone.  For marketers, change is sorely needed since only one in twenty consumers trust advertising. Here are seven places that customers now check for information.

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