Pamela Muldoon
The Top Content Marketing World Presenters You Need To See
Want the inside scoop on which Content Marketing World presenters you need to meet and hear? Get help from the speakers in their own words.
Audio Content Marketing: 5 Actionable Tips
Audio content marketing enhances your B2B or B2C brand in 3 key ways. To add audio content to your content marketing, here are 5 tips.
2015 Social Media Content Use [Research and Charts]
Not sure about social media content use? Here’s research and tips to get your marketing on track based on Social Media Examiner’s 2015 research. Charts too.
Top Marketing #FAILs of 2012
While marketing made significant gains in 2012 in terms of social media, content marketing and mobile, not every campaign was a winner. There were notable marketing #FAILs in 2012.
Based on how effectively a marketing campaign’s executed, there’s a range of potential results from excellent to poor. But to fail in today’s always-on, connected social media ecosystem means the marketer is tone deaf to what’s happening in the world or hasn’t focused on the appropriate elements of their marketing plan.
Here’s what seventeen top marketers viewed as the top marketing #FAILs of 2012. Source: Heidi Cohen’s Actionable Marketing Blog