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McKinsey
Gen Z Marketing: What You Need to Know (Charts Included)
Do you understand Gen Z and what this new buying group means for your marketing? This article contains the information, charts and tips you need to succeed.
Tags: Audience, eMarketer, Gen Z, McKinsey, Pew Research, Purchase, Social Media
AMG Author Interview – Mark Schaefer, Belonging To The Brand: Why Community Is The Last Great Marketing Strategy
Did you know that community is the new marketing? AMG author interview with Mark Schaefer of Belonging To The Brand.
Tags: Audience, Belonging to the Brand, Boss Mom, Brand, Community, edelman, Fan, Mark Schaefer, McKinsey, small business, Trust
The New B2B Purchase Process: What You Need To Know Now [Research]
Want to improve your B2B marketing? Understand the New B2B Purchase Process & what it means for your business & customers. Includes research & charts.
AMG Author Interview – Dan Gingiss, The Experience Maker
Want to improve your customer experience (or CX)? Read this author interviews with Dan Gingiss on “The Experience Maker” to attract and retain customers longer and profitably.
Voice Marketing: The How To Guide You Need To Be Competitive
Adding voice marketing to your mix? This Voice Marketing How To Guide gives you 10 tactics to get your business started with data and examples.
New Normal Customer Behavior: What You Need To Know
Want to understand how your audience acts post-COVID? The New Normal Customer Behavior definition helps you. With statistics and charts.
2020 Marketing Projections: What You Need To Know Now To Be Competitive
To succeed use these 2020 Marketing Projections to guide or revise your plans. Include charts & data you need based on 2019 marketing changes.