marketing advice
Best Marketing Advice For Recent Graduates
Looking to get into Marketing? Check out what the Best Marketing Advice for Recent Graduates from 100 experts. They give you the marketing lowdown you need.
Sticky Branding – Book Interview
Sticky Brands exist in almost every industry.
Companies like Apple, Nike, and Starbucks have made themselves as recognizable as they are successful.
But large companies are not the only ones who can stand out. Any business willing to challenge industry norms and find innovative ways to serve its customers can grow into a Sticky Brand.
Based on a decade of research into what makes companies successful, Sticky Branding is your branding playbook. It provides ideas, stories, and exercises that will make your company stand out, attract customers, and grow into an incredible brand. Sticky Branding’s 12.5 guiding principles are drawn from hundreds of interviews with CEOs and business owners who have excelled within their industries.
