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What’s the Value of a Like? [Research]

Posted on February 9, 2012 by Heidi Cohen in Social Media | 3 Comments

Love is in the air. 3/5 of Facebook users have liked a brand in the last 6 months according to research by eVoc Insights. But, what’s in it for prospects and customers? Think romance. What’s a marketer to do? Take a dating approach to Facebook with these 5 suggestions to romance customers. [Research included.]

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