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Cinco De Mayo: Should Your Business Be Celebrating?

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Need to spice up your marketing plans and promotions? Get the lowdown on 5 Holiday Celebration Marketing types to increase sales.

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Is Your Brand Tattoo-Worthy?

Tattoos are a very personal, prominent and permanent way, to display identity, membership and achievement. The image used represents a symbolic association with the people, group or product. For consumers, this brand association can manifest itself in terms of the products used and worn. Here are five questions to help you to assess how strong your customers’ brand association is. Please read on …

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