Grateful Dead

How To Be A Content Marketing Rockstar

With over 90% of marketers investing in content marketing, you must be a content marketing rockstar to stand out in today’s exploding content ecosystem.  To amplify your content marketing, apply these seven lessons from top music rockstars.

Tags: , , , , , , , ,

5 Social Media Branding Lessons From The Grateful Dead

Unlike most rock and roll bands, the Grateful Dead created an amazing brand based on following social media principles long before the Internet ever existed. Despite the death of their high profile guitarist Jerry Garcia on this day in 1995, the Grateful Dead brand continues to endure because the band consistently focused on their fans. In memory of Jerry Garcia’s death in 1995, let’s examine the lessons the Grateful Dead taught marketers about social media based branding.

Tags: ,