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Social Media For B2B Content Marketing Distribution

Posted on October 12, 2015 by Heidi Cohen in Content Marketing, Social Media |

Want to enhance your B2B content reach? 10 tactics for social media for B2B content marketing distribution based on research. Includes data and charts.

Tags: 2016 US B2B Content Marketing Benchmarks, Chart, Content Marketing Institute, Facebook, google+, Instagram, Jay Baer, Jon Loomer, LinkedIn, MarketingProfs, Martin Shervington, Melonie Dodaro, Pat Flynn, Peg Fitzpatrick, Pinterest, Research, Slideshare, Sue Zimmerman, Twitter, Viveka von Rosen, YouTube

Social Media Platforms 2015 [Research]

Posted on May 27, 2015 by Heidi Cohen in Social Media | 2 Comments

Social Media Platforms 2015- Which ones should you use? Here’s a breakout based on research including actionable social media marketing tips.

Tags: Ana Hoffman, Ann Handley, Copyblogger, Cynthia Sanchez, Facebook, google+, Guy Kawasaki, Instagram, Jon Loomer, LinkedIn, Martin Shervington, Pinterest, Slideshare, Social Media Examiner, Sue Zimmerman, Twitter, YouTube, {eg FItzpatrick

2015 US Teen Social Media Use: What You Need To Know

Posted on April 13, 2015 by Heidi Cohen in Market Research Insights, Social Media |

Do you know what teens are doing on social media and what this means for your marketing? Here is the 2015 US teen social media use with charts to guide you.

Tags: Chart, Facebook, google+, Instagram, Mobile, Pew Research Center, SnapChat, teens, TUmblr, Twitter, Vine

The Definitive Guide To The 4 Key Types of Media

Posted on April 1, 2015 by Heidi Cohen in Media, PR | 2 Comments

4 Key Types of Media: Owned, Social, Third Party and Curated

Media is a key element of any marketing or PR plan. Marketers and PR professionals monitor, create and place content via different media types in order to expand their audience reach to attract and convert prospects. How you use the different types of marketing media to achieve your goals and reap measurable results has changed.

Tags: Earned Media, Facebook, Gini Dietrich, google+, Social Media Examiner, Spin Sucks, Types of media

Content Search VS Social Media

Posted on January 28, 2015 by Heidi Cohen in Content Marketing, Search, Social Media |

Content search vs social media lays out how you need to use search and social media to maximize your content marketing reach. Complete with charts and tips.

Tags: Bing, comScore, Facebook, Global Web Index, google+, Yahoo, YouTube

Do You Know What Your Audience Is Doing On Social Media?

Posted on January 26, 2015 by Heidi Cohen in Market Research Insights, Social Media | 4 Comments

Want to improve your social media marketing? Understand your audiences’ social media behavior in 2015. 5 trends, charts and tips from Global Web Index.

Tags: Chart, Facebook, Global Web Index, google+, Instagram, LinkedIn, Pinterest, SnapChat, YouTube

2015 Social Media Predictions: 10 Forecasts You Need

Posted on December 29, 2014 by Heidi Cohen in Social Media | 4 Comments

Here are the Top 10 2015 social media predictions and the challenges each social network faces. Included are 27 social media marketing tactics to help you.