Tablet Marketing: 30 Must-Have Facts [Charts]

Apple created a new category of computing devices known as tablets when they introduced the iPad last April. iPads look like a large iPhone (here’s information on the mobile market) without the telephony (aka, the ability to make a phone call.) Tablets with a 5” to 15” diagonal touchscreens are positioned between smartphones and computers in terms of computing ability and price. Since these Internet capable devices provide a rich content consumption experience through photographs and video, marketers and media executives hope that tablets will create the basis for premium paid online content products and engaging advertising.

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Follow Your Customers to the Mobile Web

Do you have a mobile marketing strategy? If not, you may want to incorporate one into your marketing planning. For some enlightening mobile phone related research put in marketing context, please read on …

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