Is your CEO in tune with how your audience communicates and engages with your firm and brand on social media? If he’s like over 2/3 of Fortune 500 CEOs, chances are the answer is no based on recent research by Domo/CEO.com. Here are 3 social media challenges and 7 actionable social media tips. Charts and facts included.
70% of the Fortune 500 CEOs have no presence on social networks according to The 2012 Fortune 500 Social CEO Index compiled by CEO.com and Domo.
These CEOs myopically miss the connection between their lack of social media activity and their standing with customers, employees and the general pubic. Social CEOs by the numbers. Source: Heidi Cohen’s Actionable Marketing Blog.