events
Small Business Events Win: 5 Big Game Tactics
What can you learn from big game advertisers? 5 actionable small business event tips to make yours a win like the big game advertisers. With examples included.
360 Degree Branding Meets IRL Events [& 7 Ways to Maximize The Impact!]
Brands represent a person, product or business’ identity. This makes them a critical marketing component. Encompassing a consistent set of intangibles, each brand has an associated perceived value that extends online, offline and in real life. As a marketer, do you maximize the 360 degree branding impact of real life events? If not, here are seven tips on to integrate your branding into real life events. Source: Heidi Cohen’s Actionable Marketing Blog
Social Media Goes Offline
Say social media and the first thing most people think is digital social media networks. But the truth is that the best way to reinforce networking contacts is to take them offline. For many small and media size businesses (aka SMBs), offline social media events are an ideal way to get better known. Here are five suggestions to help you plan your events.