- 72 Marketing Definitions
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- 31 Public Relations Definitions
- Voice Marketing Definition
- Seismic Content Marketing Shift
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- 7 Step Marketing Framework
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A guide to becoming a recognized expert in your field
Too many people believe that if they keep their heads down and work hard, they’ll be recognized as experts on the merits of their work. But that’s simply not true anymore. To make a name for yourself, you have to capitalize on your unique perspective and knowledge and inspire others to listen and take action. But becoming a “thought leader” is a mysterious and opaque process. Where do the ideas come from, and how do they get noticed?