-
Subscribe
Actionable Marketing
Guide Newsletter Popular Posts
Categories
Archives
Search
Derek Halperin
21 Tips Guaranteed to Rock Your Content Marketing
Your content marketing must be able to break through the almost 4 zetabytes of digital information that will be created and shared in 2013 and which is expected to almost double by 2015! To cope with this information explosion, people select high value information from their family, friends, bosses, co-workers, social media connections and other sources including you.
Social Media Does Not Drive ROI [Research]
On social media, engagement by itself isn’t sufficient to drive business ROI. While research shows that engagement is a major social media objective for the majority of businesses, it’s not an end in itself nor does it necessarily translate to sales and/or profits. Includes research and input from seven social media experts. Source: Heidi Cohen’s Actionable Marketing Blog
Tags: Ascend2, Chart, Coca Cola, Dave Kerpen, Derek Halperin, Engagement, Jay Baer, Joe Pulizzi, Michael Stelzner, Research, Ric Dragon, ROI
14 Social Media Blogs We Love (& Why You Should Too!)
It’s Valentine’s Day when we celebrate romance and who’s more romantic than a blogger? They share their enthusiasm, knowledge and emotions regularly without expectation of compensation. In the spirit of romance we celebrate fourteen of the social media blogs we love and the bloggers behind them in alphabetical order.
Tags: Altimeter, Boost Blog Traffic, Brian Clark, Brian Solis, Cindy King, Convince and Convert, Copyblogger, Darren Rowse, Derek Halperin, Glenn Allsopp, Jason Falls, Jay Baer, Jeff Bullas, Jon Morrow, Jonah Berger, Kikilani, Kristi Hines, Lee Odden, Marcus Sheridan, Margie Clayman, mari smith, Mike Stelzner, Neil Patel, problogger, Quick SProut, Rebecca Lieb, Social Media Examiner, Social Media Explorer, The Sales Lion, Viperchill
