Posted on January 14, 2011 by Heidi Cohen in Social Media |
To help, airlines leverage social media to broadcast flight information and handle some customer service overflow. Unfortunately, this is insufficient to manage many customer service issues. Here are eight customer service suggestions to help your social media efforts.
In honor of National Bird Day, here are ten social media marketing lessons that birds can teach us. Each has a literary reference to birds to guide you through it.
Posted on January 4, 2011 by Heidi Cohen in Branding, Competitive Strategy, Content Marketing, Marketing, Social Media |
January a great time for you to jumpstart your year. Here’s a checklist of 111 questions to help you assess where your business is now and how to position for 2011. While this list may require more than one sitting to digest, it’s well worth the investment in terms of getting your business on track for 2011.
Posted on August 12, 2010 by Heidi Cohen in Market Research Insights, Marketing Metrics, Social Media |
Social media networks account for slightly more than one out of every five minutes spent online. As a result, social media support a wider array of corporate functions. Here are 7 ways to use social media in your company and how to measure them. Please read on …
Social media gives consumers a wide variety of websites and formats to talk to companies and other customers. When companies don’t meet consumers’ expectations, they use social media to communicate with other customers. Here are 8 ways that social media has changed customer service. Please read on …