Content Quality

Content Quality Lesson: Apple’s 1984 Super Bowl Ad

Posted on February 5, 2023 by Heidi Cohen in Branding, Content Marketing |

Macworld - Steve Jobs with original Macs 1984

Want quality content that’s a centerpiece of your brand? Apple’s 1984 Super Bowl ad is a quality content lesson. Includes 7 key attributes.

Tags: 1984, Advertising, Apple, Blade Runner, Content Quality, Quality Content Lesson, Ridley Scott, Super Bowl Ad

Content Quality Definition: 25 Experts Weigh In

Posted on March 10, 2014 by Heidi Cohen in Content Marketing |

2014 is the year of content quality. Here’s the content quality definition as given by 25 content marketing experts.

Tags: Ahava Leibtag, Andy Crestodina, Angie Schottmuller, Ann Handley, Arnie Kuenn, Barry Feldman, Bernie Borges, Content Quality, David Berkowitz, Dayna Rothman, Doreen Moran, Guillaume Decugis, Heidi Cohen, Ian Cleary, Ian Hutchinson, Lisa Buyer, Michael Brenner, Murray Newlands, Neal Schaffer, Nick kellet, Pawan Deshpande, Phil Paranicas, Scott Abel, TOby Mrudock

Content Quality: The Essential Checklist

Posted on January 20, 2014 by Heidi Cohen in Content Marketing | 8 Comments

What is content quality? To ensure that your content marketing makes the grade, here are 17 essential factors your content needs to have content quality.

Tags: Content Quality