Intelligent Content – Book Interview
Intelligent Content: A Primer introduces intelligent content: how it works, the benefits, the objectives, the challenges, and how to get started. It comes with case studies and all the reference information you could ask for to make the case for intelligent content with your management.
Tags: content marketing, XML Press
Mid-Year Marketing Checklist: 75 Points
Use this mid-year marketing checklist to find the gaps and issues with your marketing to-date. Get your marketing on track to succeed.
Everybody Writes – Book Interview
Everybody Writes is a go-to guide to attracting and retaining customers through stellar online communication, because in our content-driven world, every one of us is, in fact, a writer.
If you have a web site, you are a publisher. If you are on social media, you are in marketing. And that means that we are all relying on our words to carry our marketing messages. We are all writers.
Tags: content marketing, writing
Are You Seeking Content Marketing Inspiration?
Staring at a blank screen? Do you need content marketing inspiration? Here is encouragement along with 3 content inspiring tips & 20 content hooks.
Tags: content marketing, Inspiration, writing
Why Top B2B Content Marketers Rate Blogs Number One
5 Core Attributes of Experiential Marketing
Do your customers interact & connect with your brand creating memorable experiences? If not, test experiential marketing defined by these 5 core attributes.