Joe Pullizi and Brian Piper answer questions about their book: Epic Content Marketing, 2nd Edition and how it can help you Break Through The Clutter With A Different Story, Get The Most Out Of Your Content And Build A Community In Web3
AMG Author Interview – Mark Schaefer, Belonging To The Brand: Why Community Is The Last Great Marketing Strategy
Did you know that community is the new marketing? AMG author interview with Mark Schaefer of Belonging To The Brand.
Is a fan community part of your marketing strategy? As marketing results decline and people feel lonely, tap into the power of your diehard fans.
Content marketing focuses on customers’ needs. Content marketing tells stories, offers useful purchase information, improves product usage, and entertains. Without being promotional, content marketing effectively achieves business goals by building brand reputation, persuading prospects to buy, and retaining customers