Cece Salomon-Lee

What Is PR?

Posted on April 11, 2011 by Heidi Cohen in Actionable Marketing 101, PR | 4 Comments

PR (also known as public relations) continues to evolve as a business art and science. The objective of PR is to craft messages about a product, brand, individual, business, or organization targeted at a variety of one or more chosen publics. Here are 15 points that answer the question What is PR based on input from 31 PR professionals.

Tags: B.L. Ochman, Barbara Kowalski, Beth Harte, Cece Salomon-Lee, Deb Weinstein, Jayme Soulati, Lee Greenhouse, Lee Odden, Lisa Buyer, Lucy Siegel, Mark Burgess, Marla Aaron, Nancy Tamosaitis, PR Definition, PRSA, Public Relations, Richard Reavey, Sally Falkow, Shennandoah Diaz, Steve Stratz, Sue R.E. Geramian, Susan YOung, Toby Bloomberg