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Tags: AJ Huisman, Amanda Changuris, Amy Higgins, Andrea Fryrear, Andrew and Pete, Andy Crestodina, Ann Handley, Annie Granatstein, Ardath Albee, Ashley Zeckman, Ben H. Rome, Bernie Borges, Buddy Scalera, Carla Johnson, Carlos Abler, Carmen Hill, Christoph Trappe, Christopher S. Penn, CMWorld, Content Marketing World Presenters, Danny Codella, Dennis Shiao, Donna Moritz, Drew McLellan, Eli Schwartz, Erika Heald, Gary Gerber, George Stenitzer, Ian Anderson Gray, Ian Cleary, Jacquie Chakirelis, Jason Schemmel, Jay Acunzo, Jay Baer, Jeff Coyle, Joe Lazauskas, Joe Pulizzi, Jonathan Crossfield, Jonathan Kranz, Kristina Halvorson, Lee Odden, Maliha Aqeel, Margaret Magnarelli, Michael Weiss, Mitch Joel, Monica Chaudhari, Pam Didner, Pamela Muldoon, Sarah Mitchell, Selest Lunsford, Tamsen Webster, Tim Brunicardi, Tom Webster, Viveka von Rosen, Zontee Hou
Heidi Cohen Interviews Andre Fryrear on her new book, Death of a Marketer.
Marketing is in critical condition. Hurled into the twenty-first century amidst a storm of digital disruption, it has since focused solely on surviving in a hostile climate. But audiences demand excellence. And marketing excellence requires agility. Using a detailed historical lens, Death of a Marketer charts a course toward marketing’s Agile future.
Want the inside scoop on Content Marketing World? Here are 23 Content Marketing World Take-aways from attendees, speakers and exhibitors.
Tags: Aaron Orendorff, Andrea Fryrear, Andy Crestodina, Ann Handley, Brian Carter, Brian Kolb, Brian Lindamood, Carmen Hill, Chad Politt, Christoph Trappe, Diana Ballard, Doug Kessler, Erika Heald, Ian Cleary, Ivana Taylor, Jacquie Chakirelis, Jay Baer, Jeremy Bednarski, Kristina Halvorson, Lars Silberbaurer, Luiza Gaidzinski, Marlene Oliveira, Matt Heinz, Michele LInn, Mitch Joel, Nadya Khoja, Pawan Deshpande, Robert Rose, Scott Stratten, Shana Pilewski, SUsan Moeller