3 responses

  1. hayley
    April 16, 2013

    @ aliza I agreed with you that mostly small companies are doing quite good in capturing the customers on social media as compared to large companies. They gives ease to their customers.

  2. Aliza Earnshaw
    September 24, 2012

    Very well laid out article. It’s interesting to see that a number of smaller companies are doing social media customer service quite well – they’re responsive and friendly, as the big brands should be.

  3. Josh Hersh
    September 22, 2012

    Great article, Heidi!! I can’t believe how these larger companies are just ignoring customers. Responding to customers seems so social media marketing 101. This provides an even wider opening for smaller brands to get in there and win over customers!

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