Social Media Marketing Reading List

80 Social Media Marketing References

Are you looking to expand your understanding and knowledge of the social media landscape? Are you considering adding social media marketing to your integrated marketing plan and need to get a better understanding of what’s involved? Or are you just checking that you’re staying ahead of the social media pack? Then you’ve come to the right place!

Based on careful research and input from social media gurus, I’ve compiled this list of eighty social media marketing references. I use these resources in the graduate university marketing course and professional level training I teach and now I’ve published them here for you. To read it, please click the button below.

If there are other social media marketing related resources and/or research that you think should be added to this list, please add your suggestions in the comments section.

Happy marketing,
Heidi Cohen

Photo credit:  Phing via Flickr

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