Can Social Media Build Real Life Relationship That Will Make You Happy?

Wonder how social media builds real life relationships?

Instead of lurking, participate on social media.

Even better, unlike school, you don’t need to raise your hand before you contribute.

At its core,
social media is about human conversations. Continue reading

Tags: , , ,

Connected Content: How To Make Your Marketing Results Better

Connected ContentWant your content marketing to yield measurable results?

Of course you do!

Who doesn’t?

But did you know that after finishing your content: Even the most engaged and persistent visitors face a marketing dead end?

Continue reading

Tags: , , , , , , , , ,

Marketing AI: What You Need To Know To Make Your Marketing Better

Marketing AI DefinitionCan you define Marketing AI?

Or, do you think Marketing AI is just another overhyped, technology buzzword?

The AI Reality:
You already use artificial intelligence everyday without realizing it!

Continue reading

Tags: , , , , , , ,

10 Mom-Inspired Content Marketing Lessons That Will Make You A Better Marketer

Mom-Inspired Content Marketing LessonsWere you like me when you were young?

I felt like my mother told me to do stuff I didn’t want to do just to bug me.

When I ignored her, she just kept repeating and repeating and repeating her request.

Each time her voice got louder and more embarrassing. As if her increased noise level didn’t make me pay attention.

Continue reading

Tags: , , , , , , , , , , ,

10 Small Business Marketing Lessons You Need To Make The Most Of Your Limited Resources

Small business marketing lessonsDoes your small business get the most from your limited resources?

Not sure?

Wonder if you’re missing important marketing opportunities?

Or do you think that this doesn’t apply to your business because it’s larger with more resources.

Then think again. Continue reading

Tags: , , , ,

How To Create Winning Co-Marketing Partnerships: What You Need To Know To Improve Your Results

Co-Marketing ParntershipsNeed to increase marketing visibility but short on resources?

No matter the size of your brand and your budget, it’s often never enough.

I know from experience.

While at The Economist, I had a BIG brand and a micro budget.

So what did I do?

I got creative with the resources I had to create win-win partnerships. Continue reading

Tags: , ,

Content Marketing Spring Cleaning: How To Improve Your Results

Content Marketing Spring CleaningSpring has finally arrived with its clean, fresh light and sense of rebirth.

And it’s time to clean out your content marketing closets.

Your content needs a refresh.

This includes your blog, email and social media content.

Continue reading

Tags: , ,

Social Media Tools: What 50+ Of The Best Marketers Use

Social Media ToolsWonder why you need social media tools?
Not because social media is easy-to-use.

What’s your proof?
Posts from your grandmother that regularly show up in your feed?

But do you want to stick with this marketing gut check approach to social media? Continue reading

Tags: ,