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Is Your Marketing Zigging Or Zagging?
Published: 09/27/2022
Like Manhattan traffic during UN Week – to get anywhere, a marketer must zig when everyone else zags. New blogging data & using social media.
How Curation, Brand Voice and QR Codes Improve Your Marketing
Published: 09/20/2022
The Treasures of the New York Public Library exhibit provides lessons on how curation, brand voice and QR codes can Improve Your Marketing.
Tags: Ann Handley, Banned Books, NYPL, qr code
What Does Conference Season Mean For Your Marketing?
Published: 09/13/2022
Embracing community for growth through marketing conferences and engagement. Plus how tp showcase your brand and data on YouTubers need for speed.
Tags: Branding, Brooke Sellas, Community, Inbound 2022, packaging, YouTube
How Will Your Business Meet Its Year-End Goals?
Published: 09/07/2022
Post Labor Day, the focus shifts to meeting year-end budget goals; Marketing lessons from The Whitney Biennial and New data on smartphone use.
Welcome To The Last Week Of Summer: How Will You Spend It?
Published: 08/30/2022
Create better habits Ben Franklin style; Curate content like The Economist and The New Yorker; TikTok goes local and Prepare for conference season.
How Can You Build Your Network Without FOMO
Published: 08/23/2022
Learn how to build your network without FOMO. Also how to set personal goals, do branded content; and send post-conference emails.
Tags: Betaworks, Branded Content, Brian Clark, Conference, Dennis Yu, Email Marketing, event, Jay Baer, Joe Pulizzi, NatGeo, Network, Vimeo
What Back-To-School Means For Your Business [Charts Included]
Published: 08/16/2022
The business of Back-To-School shopping. How US Teens Use Social Media. Writing tips for content marketing. Your brand supports a community.
Tags: Branding, BTS, David Meerman Scott, Deloitte, GMA, Loyalty Bookstore, NRF, Pew Research, Social Media, writing
Is Your Audience Going Frugal? What You Need To Do Now
Published: 08/09/2022
Getting through tough times when your customers are going frugal on you. Voice Notes, Summer Reading and conferences for content marketing.
Tags: conferences, inflation, podcasts, Summer Reading
