Marketing

Mad Men Marketing Quotes: How To Improve Your Results

Posted on February 13, 2023 by Heidi Cohen in Marketing | 3 Comments

Get inspired by these Mad Men Marketing Quotes. Use their lessons to improve your marketing.

Tags: Bill Bernbach, Content Makreting, David Ogilvy, jay chiat, John Wanamaker, Leo BUrnett, Peter Drucker, Quote, Rosser Reeves

Marketing ChatGPT: Why It Is Not Ready For Primetime

Posted on February 2, 2023 by Heidi Cohen in Marketing AI, Technology | Leave a comment

Now is the time to embrace Marketing ChatGPT, the latest form of conversational AI to help accomplish repetitive marketing functions. Get your organization prepared to use ChatGPT by training them and cleaning your companywide data.

Tags: AI, Charts, ChatGPT, OpenAI

Marketing: The 4 Moments of Truth [Chart]

Posted on September 8, 2022 by Heidi Cohen in Marketing, Social Media | 4 Comments

Do you understand marketing’s 4 moments of truth? They’re important to providing your customers with content marketing to support their purchase process.

Tags: First Moment of Truth, google+, P&G, Pete Blackshaw, Second Moment of Truth, Third Moment of Truth, Zero Moment of Truth, ZMOT

Marketing Offer: How To Actually Price Products And Services To Get Better Results

Posted on August 15, 2022 by Heidi Cohen in Marketing |

Marketing Offer: how to actually price products & services to get better results

Use the full marketing offer to price products & services to improve results. Includes offer checklist and tips to increase reach and sales.

Tags: 4Ps, Offer, Philip Kotler, pricing

Seismic Shift Marketing: What You Need To Do Now

Posted on June 1, 2022 by Heidi Cohen in Marketing |

Want to know what the Seismic Shift Marketing is and why and how it will impact your business? Get the Seismic Marketing Shift definition, data and tips to succeed.

Tags: Amazon, BuzzSumo, Facebook, google+, GroupM, Hubspot, PwC, SpackToro