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Branding
Social Media Strategy – Book Interview
Social Media Strategy is a guide to marketing, advertising, and branding in a world of social media-empowered consumers. Keith Quesenberry introduces readers to the steps of building a complete social media plan.
Tags: Public Relations
Content Marketing Fairytale Framework: What Royal Weddings Can Teach You
Does your content marketing yield happily ever after results? If not, use this content marketing fairytale framework to instill your content with audience-attracting structure. Includes research, story frameworks and content marketing tactics. Make business storytelling easy!
Brand Now – Book Interview
Brand Now uncovers the new rules of branding in our complex and chaotic digital world. Westergaard’s latest book explains how to build brands that resonate both online and off; to break through the noise and win hearts and minds.
Tags: Get SCrappy, Right Skills Now
5 Small Business Branding Guidelines = Big Opportunity
Here are 5 small business branding guidelines help make your firm look bigger than it is as well as 3 reasons to use small business branding.
Bold Brand 2.0 – Book Interview
Heidi Cohen Interviews Josh Miles about his new book: Bold Brand 2.0, a framework approach to help professional services firms build a compelling brand.
Tags: Express Writers, Josh Miles, TEDx
Brand Storytelling: 30 Ideas That Will Make Your Business Memorable
To pull your audience into your content and build a memorable brand use this brand storytelling definition and 30 story lines to enhance your brand.
Tags: Brand stories, Marc Benioff, Robert McKee
The Road to Recognition – Book Interview
Your brand’s name is your name. You need to take ownership of it and earn recognition as an expert in your field.
The Road to Recognition is an A to Z guide to personal branding packed with actionable advice and insights from dozens of top content marketing professionals.
Tags: A-Z Guide, content marketing
Location And Branding: Customer Experience At Its Best
Maximizing your location and brand to drive customer experience and increase sales? 5 location and branding attributes to assess with tips.
