- 72 Marketing Definitions
- Social Media Definitions
- 31 Public Relations Definitions
- Voice Marketing Definition
- Seismic Content Marketing Shift
- Marketing Versus PR: What’s the Difference
- 7 Step Marketing Framework
- What’s Your Brand DNA?
- 28 Amazing Content Marketing Ideas You Can Use Now
- Develop Your Sales Forecast in 8 Easy Steps
Actionable Marketing Guide Author Interviews
Author: Garrett Moon
Heidi Cohen Interviews CoSchedule’s Garrett Moon on his new book, 10x Marketing Formula.
Moon’s book is about finding the strategic shortcuts to get you to results fast. It s about short-circuiting the path to jaw-dropping growth. You have to find your own way and The 10x Marketing Formula is that path.
Author: Jess Ostroff
Heidi Cohen Interviews Jess Ostroff on her new book, Panic Proof.
It’s time to stop panicking and start living the life you want.
Half of the total workforce will be working virtually by 2020. The conversation around virtual assistants is finally being taken seriously by more than just the early adopters.
But if you’re feeling too scared or too busy to hire a VA to help you, don’t panic! Jess Ostroff’s book will help you recruit the right assistant and cultivate a relationship that lasts so you can do more of what you love.
Author: Andrea Fryrear
Heidi Cohen Interviews Andre Fryrear on her new book, Death of a Marketer.
Marketing is in critical condition. Hurled into the twenty-first century amidst a storm of digital disruption, it has since focused solely on surviving in a hostile climate. But audiences demand excellence. And marketing excellence requires agility. Using a detailed historical lens, Death of a Marketer charts a course toward marketing’s Agile future.
Author: Carrie Kerpen
Heidi Cohen Interviews Carrie Kerpen, CEO of Likeable Media. In her new book, Work It, Carrie shares lessons from her career and an “advisory board” of powerful women in a wide range of industries.
Author: Josh Miles
Heidi Cohen Interviews Josh Miles about his new book: Bold Brand 2.0, a framework approach to help professional services firms build a compelling brand.
Author: Julia McCoy
Author: Gini Dietrich
Heidi Cohen Interviews Gini Dietrich The Communicator’s Playbook : a Step-by-Step Process for Implementing an Integrated PESO Model Program.