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Actionable Marketing Guide Author Interviews

AMG Author Interview – Felix Velarde, Scale At Speed: How To Triple The Size of Your Business and Build A Superstar Team
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Want to scale business growth? Read this author interview with Felix Velarde on “Scale At Speed” to 2x your business growth in 3 years.
AMG Author Interview – Dan Gingiss, The Experience Maker
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Want to improve your customer experience (or CX)? Read this author interviews with Dan Gingiss on “The Experience Maker” to attract and retain customers longer and profitably.
AMG Author Interview – Carla Johnson, RE:Think Innovation
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Want to change your organization? See what Carla Johnson, author of RE:Think Innovation, recommends that your do.
AMG Author Interview – Matt Blumberg, Startup CXO
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Heidi Cohen interviews Matt Blumberg. New Book: Startup CXO: A Field Guide To Scaling Up Your Company’s Critical Functions and Teams Heidi: Startup CXO reads like a handbook for the senior management team of a startup that intends to grow into a full fledged business. It should be required reading for anyone considering starting a business (as versus a side hustle), scaling a startup, or joining a startup in a key management role. Unlike many books on the market, it fills a definable niche of Startup CEOs and their management team. While it’s easy-to-consume so readers can find the sections that interest them, it’s a graduate level textbook. Unlike most business books, it clocks in at 600+ pages.
Content, Inc. – Revised Edition
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Get the inside scoop on the Content, Inc Model in this author interview with Joe Pulizzi. He discusses content marketing, email newsletters and more.
The Catalyst – Book Interview
Author: Jonah Berger
Want or need to change people’s minds? Then read this interview with Wharton Professor Jonah Berger about his book, The Catalyst.
Tags: Contagious, influence, Jonah Berger, REDUCE Framework, Trust
Indistractable – Author Interview
Author: Nir Eyal
In Indistractable, Eyal reveals the hidden psychology driving us to distraction. He describes why solving the problem is not as simple as swearing off our devices.
Tags: attraction, distraction, Social Media, TIme-Boxing
Effective Sales Enablement – Author Interview
Author: Pam Didner
As a B2B marketer, you need effective sales enablement to streamline sales to increase results. Pam Didner helps you step by step in Effective Sales Enablement book.
Tags: B2B, Mark Schaefer, Pam Didner, Sales Enablement