Author Interviews
Heidi Cohen interviews authors of new books about marketing, business and writing.
See also:
AMG Author Interview: Joe Pulizzi & Brian Piper, Epic Content Marketing, 2nd Edition
Joe Pullizi and Brian Piper answer questions about their book: Epic Content Marketing, 2nd Edition and how it can help you Break Through The Clutter With A Different Story, Get The Most Out Of Your Content And Build A Community In Web3
AMG Author Interview – Mark Schaefer, Belonging To The Brand: Why Community Is The Last Great Marketing Strategy
Did you know that community is the new marketing? AMG author interview with Mark Schaefer of Belonging To The Brand.
AMG Author Interview – Felix Velarde, Scale At Speed: How To Triple The Size of Your Business and Build A Superstar Team
Want to scale business growth? Read this author interview with Felix Velarde on “Scale At Speed” to 2x your business growth in 3 years.
AMG Author Interview – Dan Gingiss, The Experience Maker
Want to improve your customer experience (or CX)? Read this author interviews with Dan Gingiss on “The Experience Maker” to attract and retain customers longer and profitably.
AMG Author Interview – Carla Johnson, RE:Think Innovation
Want to change your organization? See what Carla Johnson, author of RE:Think Innovation, recommends that your do.
AMG Author Interview – Matt Blumberg, Startup CXO
Heidi Cohen interviews Matt Blumberg. New Book: Startup CXO: A Field Guide To Scaling Up Your Company’s Critical Functions and Teams Heidi: Startup CXO reads like a handbook for the senior management team of a startup that intends to grow into a full fledged business. It should be required reading for anyone considering starting a business (as versus a side hustle), scaling a startup, or joining a startup in a key management role.
Content, Inc. – Revised Edition
Get the inside scoop on the Content, Inc Model in this author interview with Joe Pulizzi. He discusses content marketing, email newsletters and more.
The Catalyst – Book Interview
Author: Jonah Berger
Want or need to change people’s minds? Then read this interview with Wharton Professor Jonah Berger about his book, The Catalyst.
