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Actionable Marketing Guide Author Interviews
AMG Author Interview: Joe Pulizzi & Brian Piper, Epic Content Marketing, 2nd Edition
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Joe Pullizi and Brian Piper answer questions about their book: Epic Content Marketing, 2nd Edition and how it can help you Break Through The Clutter With A Different Story, Get The Most Out Of Your Content And Build A Community In Web3
AMG Author Interview – Mark Schaefer, Belonging To The Brand: Why Community Is The Last Great Marketing Strategy
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Did you know that community is the new marketing? AMG author interview with Mark Schaefer of Belonging To The Brand.
Tags: Audience, Belonging to the Brand, Boss Mom, Brand, Community, edelman, Fan, Mark Schaefer, McKinsey, small business, Trust
AMG Author Interview – Felix Velarde, Scale At Speed: How To Triple The Size of Your Business and Build A Superstar Team
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Want to scale business growth? Read this author interview with Felix Velarde on “Scale At Speed” to 2x your business growth in 3 years.
AMG Author Interview – Dan Gingiss, The Experience Maker
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Want to improve your customer experience (or CX)? Read this author interviews with Dan Gingiss on “The Experience Maker” to attract and retain customers longer and profitably.
AMG Author Interview – Carla Johnson, RE:Think Innovation
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Want to change your organization? See what Carla Johnson, author of RE:Think Innovation, recommends that your do.
AMG Author Interview – Matt Blumberg, Startup CXO
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Heidi Cohen interviews Matt Blumberg. New Book: Startup CXO: A Field Guide To Scaling Up Your Company’s Critical Functions and Teams Heidi: Startup CXO reads like a handbook for the senior management team of a startup that intends to grow into a full fledged business. It should be required reading for anyone considering starting a business (as versus a side hustle), scaling a startup, or joining a startup in a key management role.
Content, Inc. – Revised Edition
Author:
Get the inside scoop on the Content, Inc Model in this author interview with Joe Pulizzi. He discusses content marketing, email newsletters and more.
The Catalyst – Book Interview
Author: Jonah Berger
Want or need to change people’s minds? Then read this interview with Wharton Professor Jonah Berger about his book, The Catalyst.
Tags: Contagious, influence, Jonah Berger, REDUCE Framework, Trust
