Author Interviews

Heidi Cohen interviews authors of new books about marketing, business and writing.

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Heidi Cohen interviews Joe Pullizzi and Brian Piper on their book, Epic Content Marketing, 2nd Edition

AMG Author Interview: Joe Pulizzi & Brian Piper, Epic Content Marketing, 2nd Edition

Joe Pullizi and Brian Piper answer questions about their book: Epic Content Marketing, 2nd Edition and how it can help you Break Through The Clutter With A Different Story, Get The Most Out Of Your Content And Build A Community In Web3

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Belonging To The Brand: Why Community Is The Last Great Marketing Strategy

AMG Author Interview – Mark Schaefer, Belonging To The Brand: Why Community Is The Last Great Marketing Strategy

Did you know that community is the new marketing? AMG author interview with Mark Schaefer of Belonging To The Brand.

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Scale At Speed

AMG Author Interview – Felix Velarde, Scale At Speed: How To Triple The Size of Your Business and Build A Superstar Team

Want to scale business growth?  Read this author interview with Felix Velarde on “Scale At Speed” to 2x your business growth in 3 years.

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the experience maker

AMG Author Interview – Dan Gingiss, The Experience Maker

Want to improve your customer experience (or CX)? Read this author interviews with Dan Gingiss on “The Experience Maker” to attract and retain customers longer and profitably.

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Re:Think Innovation

AMG Author Interview – Carla Johnson, RE:Think Innovation

Want to change your organization? See what Carla Johnson, author of RE:Think Innovation, recommends that your do.

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Startup CXO

AMG Author Interview – Matt Blumberg, Startup CXO

Heidi Cohen interviews Matt Blumberg. New Book: Startup CXO: A Field Guide To Scaling Up Your Company’s Critical Functions and Teams Heidi: Startup CXO reads like a handbook for the senior management team of a startup that intends to grow into a full fledged business. It should be required reading for anyone considering starting a business (as versus a side hustle), scaling a startup, or joining a startup in a key management role.

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The Catalyst: How To Change Anyone’s Mind

The Catalyst – Book Interview

Author: Jonah Berger

Want or need to change people’s minds? Then read this interview with Wharton Professor Jonah Berger about his book, The Catalyst.

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