7 responses

  1. Katherine
    July 17, 2014

    Great article! Working for U2R1 Media, a branding and marketing company that redesigns websites, I really appreciate this article’s focus on what content a strong website should include – so essential in the designing process! Thanks, will definitely be referencing this information in the future.

  2. The Brew Creek Centre
    March 31, 2014

    Wedding Planners, Brides-to-be and Meeting Planners need to know what Wedding Venues and Events offer – we look forward to presenting our prospects with answers to all of their questions. Thank you for a poignant article, Heidi!

  3. Lowe
    March 7, 2014

    Wish I’d thought of it! Well done. Thanks for creating content worth sharing. Visit: http://socialmediagrow.com

  4. Rick Noel, eBiz ROI, Inc.
    March 4, 2014

    FAQ’s are great for answering potential customer questions before ever meeting them. Some of these customer questions can be barriers to engagement. FAQs also provide operational-efficiencies by freeing business owners of having to answer the same question over and over again. Think of how many calls a business gets just to answer the question “what are your hours.” Thanks for creating content worth sharing and for feeding our audiences 🙂

  5. Andy Crestodina
    March 3, 2014

    What a great metaphor. Wish I’d thought of it! Well done, Heidi. You’ve always got something good on the menu…

    • heidicohen
      March 3, 2014

      Andy–

      Thank you!

      It’s important to think of content as supplying specific needs for your audience.

      Happy marketing,
      Heidi Cohen

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