Top 12 Content Marketing Resources of 2013

12 Content Marketing Resources Every Marketer Needs

While 2012 saw its tipping point, in 2013 content marketing became a key element of the overall marketing mix regardless of business type, B2B, B2C, not-for-profit or solopreneur.

An indicator of its exponential growth was the over 1,700 marketers who gathered in Cleveland last September for Content Marketing World.

The best seller stardom of Jay Baer’s Youtility and Joe Pulizzi’s Epic Content Marketing provide further signs of content marketing’s explosion in 2013.To get your content marketing on track for 2014, here are 12 top content marketing resources of 2013. These resources were all published on HeidiCohen.com during 2013.

Top Content Marketing Resources via HeidiCohen.com

1. 13 Step Content Marketing Plan

Guides you through the process of creating a tailored content marketing plan for your business.

2. 21 Tips Guaranteed to Rock Your Content Marketing

Highlights the core 5 steps of any content marketing plan and provides tips to help improve your content marketing strategy.

3. How to Fill Out Your Content Marketing Offering – 31 Flavors of Content Marketing

Need to mix up your content marketing offering? Then don’t forget to download this list to provide new content format suggestions.

4. The Best Content Marketing Advice Ever

Provides content marketing suggestions from top experts in the field to take your content marketing up a notch.

5. 28 Amazing Content Marketing Ideas You Can Use Now

Want some fresh content marketing tips? Look no further. Here are ideas everyone can use.

6. The Ultimate Newbie Blogging Guide: What The Experts Don’t Tell You!

Read this guide before you take the blogging plunge. While blogging is important, there’s a lot newbies don’t find out until later.

7. Blogging: What I Wish I Knew When I Started-17 Actionable Blog Tactics

Consider these 17 blog tactics regardless of whether you’re a blog newbie or old hand.

8. The Secret to Headlines That Attract Readers & Shares Every Time [Research]

Read this headline research to polish your headlines.

9. How to Write Compelling Titles for Blogs & Content

Don’t underestimate the power of a strong headline. Here are 10 tips to get your titles to pull in readers.

10. 12 Attributes of a Successful Content Curation Strategy

Make sure your content curation strategy maximizes results. Roughly half of marketers have some type of legal or copyright problem with their content curation. Don’t be one of them!

11. 37 Step Content Marketing Distribution Checklist

Maximize your content distribution with this handy checklist.

12. 53 Actionable Content Marketing Metrics

Track your content marketing results through the use of a call-to-action and tracking codes.

As a bonus, here are The 23 Top Content Marketing Blogs of 2013 as selected by key influencers in the field.

Use these top 2013 resources to ensure your content marketing succeeds in 2014.

Happy Marketing,
Heidi Cohen


Heidi CohenHeidi Cohen is the President of Riverside Marketing Strategies. You can find Heidi on , Facebook and .

Even though Content Marketing World is finished until next September, you can still get all the content from 2014's exciting conference. The CMWorld On Demand package includes: Audio and video from the 2014 keynote sessions, audio and PowerPoint presentations of all the breakout sessions, over 40 audio sessions from the leading B2B and B2C brands, as well as keynote video performances. CMWonDemand

Social Media Marketing World — San Diego — March 25-27, 2015. Social Media Marketing World Register Now and Save $480!   Limited time offer.

Register Now for the Intelligent Content Conference.

Intelligent Content Conference

An annual gathering of the best and brightest content professionals on the planet. People who know the secrets (and are willing to share them). People who value content as a business asset. People who have made it their life’s work to develop repeatable, systematic approaches to producing amazingly effective content.


Free Webinar!

How Small-to-Medium Businesses Can Join the Content Marketing Revolution

How Small-to-Medium Businesses Can Join the Content Marketing RevolutionJoin the discussion on Tuesday, December 2 - Time: 2 PM (EST) / 11 AM (PST) to learn how small and medium sized businesses don't have to have an entire content marketing organization (or budget) to be successful in content marketing.

Joe Pulizzi, Author and Founder of Content Marketing Institute and Werner Mansfeld, President of NetLine Corp, discuss realistic and actionable methods for your company to get awareness, consideration and sales leads using marketing content – without the budget or resources of an enterprise-level organization.

Date: December 2nd, 2:00 pm EST/12:00pm CST/11:00 am PST

Here are just some of the questions you'll get answered:

  • What is content marketing and why is it important?
  • What do I need to have in place to compete effectively using content marketing?
  • How do I drive sales leads and get a positive ROI using content marketing?
  • How can my small business (or budget) compete with my larger competitors using content marketing?
  • What can I start doing today to start seeing results?

Joe Pulizzi and Werner Mansfeld are experts in Content Marketing and Content Syndication. Learn from their combined experience how to take advantage of content marketing for your business, no matter the size.

Register for this Free Webinar today!


 

 

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  • http://www.monicawomble.com/ Monica Womble

    This one is definitely getting bookmarked and thoroughly explored. Thanks for the resources!!