writing

Help! Who Will Write Our Company Blog?

royal-typewriter

Where will we find people to write our company blog? This is a common question companies face. While ideally someone from your organization should write your company blog, the reality is that it can be difficult to find an employee who loves your brand, cares about your customers, and enjoys writing. Before you search for bloggers for your organization’s blog, here are three factors that you should take into consideration.

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Is Your Content Marketing a Great Read?

great-books

All <strong>strong content</strong>, regardless of format, contains the same elements of great writing at its core. Writing, at its best, understands its audience and tells timeless stories from which readers learn and expand their horizons. The same is true of content marketing; it’s not rehashed marketing-speak but rather information that informs and entertains. To help you take your content marketing to the next level, here are writing tips from fifteen great authors.

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How to Ensure Writing Inspiration Strikes

I’m often asked “How do you crank out post after post on a regular basis?” While I’d love to answer that it’s my magic super power, the reality is that I’ve trained myself to produce original content that my audience wants to read. This doesn’t mean that I never get a case of Blank-Post-Syndrome but, on the rare occasion when I do, I‘ve trained myself to fuel my writing to get back on track quickly without a detour to “I’ll-never-write-again-ville.” Here are 7 ways to keep yourself inspired by fueling your writing.

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12 Suggestions to Overcome Blank Blog Post Syndrome

Experiencing blank-page inertia? Here are 12 ideas to help you jump start your writing. Additionally, insights into how to capture your fleeting thoughts and develop them into well crafted columns are included.

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