Will It Blend?

15 Ways to Drive Shoppers With Social Media [Examples]

social media sells

Social media sells? Many marketers focus their social media efforts on building brand and attracting new prospects since they can’t figure out how to make the connection to sales. The bottom line is that social media can drive sales for your product. Not sure how to use social media to drive sales? Here are fifteen social media tactics with examples you can adapt for your business.

Tags: , , , , , , , , , , , , , , , , , , , , , , , , , ,

Are You A Content Marketing Rock Star?

rock star

Who does content marketing well is a question I’m often asked. The more important question for marketers, rather, is: what can you learn from these content marketing rock stars and how can you apply these lessons to your content offering and turn youself into a rock star. Here are seven examples of content marketing done well and what you can learn from each.

Tags: , , ,

Old Spice’s Viral Social Media Drives Sales

To reposition Old Spice, Isaiah Mustafa, Old Spice’s sexy brand icon, was featured in 180+ YouTube videos. These humorous social media clips  garnered 35+ million YouTube views. To help you assess the branding impact of your social media campaign, here are 31 questions to determine brand effectiveness. Please read on …

Tags: , , , , ,